Clay vs Regie.ai
A side-by-side comparison of Clay and Regie.ai, two Sales tools, drawn from Ignaite's continuously-verified listings.
Compared from listings verified as of
At a glance
| Attribute | Clay | Regie.ai |
|---|---|---|
| Category | Sales | Sales |
| Pricing (differs) | FREEMIUM | PAID |
| License | Proprietary | Proprietary |
| Deployment | Cloud | Cloud |
| Platforms (differs) | Web, API | Web |
| Model support | — | — |
| Vendor (differs) | Clay Labs, Inc. | Regie.ai |
| Capabilities (differs) |
|
|
The honest brief
Clay
Waterfall enrichment across many providers plus Claygent research agents delivers the deepest match rates in GTM.
- Best-in-class waterfall match rates (~78%)
- 150+ enrichment providers in one place
- Claygent AI agents research each prospect
- Flexible spreadsheet-style workflow
- Steep learning curve (4-6 weeks)
- Opaque credits; failed lookups still bill
- Costs climb fast on large lists
Regie.ai
Combines autonomous prospecting agents with a built-in parallel dialer and sequencer in one platform, rather than bolting an AI SDR onto a separate SEP.
- AI agents automate sourcing
- Auto-enriches and personalizes outreach
- Multichannel sequences
- Human-in-the-loop control
- Opaque pricing
- Crowded category
- Demo-led sales
- Output needs review
When to pick which
Regie.ai leans on Outbound prospecting as a headline capability; Clay treats it as secondary.
- Outbound prospecting (primary capability)
They also differ on:
- Pricing
- FREEMIUM · PAID
- Platforms
- Web, API · Web
Their capability lists differ in recorded depth — compare the full lists above before deciding.