Lofty vs Structurely
A side-by-side comparison of Lofty and Structurely, two Real Estate tools, drawn from Ignaite's continuously-verified listings.
Compared from listings verified as of
At a glance
| Attribute | Lofty | Structurely |
|---|---|---|
| Category | Real Estate | Real Estate |
| Pricing | PAID | PAID |
| License | Proprietary | Proprietary |
| Deployment | Cloud | Cloud |
| Platforms (differs) | Web, iOS, Android | Web |
| Model support | — | — |
| Vendor (differs) | Lofty | Structurely |
| Capabilities (differs) |
|
|
The honest brief
Lofty
Bundles lead gen, CRM, IDX sites, and a power dialer with agentic AI agents (ISA, social, homeowner) for solo agents and teams in one OS.
- All-in-one operating system for agents
- Virtual ISA engages and follows up leads
- 70,000+ agents; major brokerages
- Web, iOS, and Android apps
- Contact-sales pricing
- Feature breadth has a learning curve
- Aimed at agents/teams, not consumers
Structurely
Purpose-built AI inside-sales agent that texts, calls, and live-transfers real-estate leads, then nurtures them for 12+ months.
- Engages new leads within about a minute
- Qualifies on timeline, budget, motivation
- Live transfer to a human agent
- Integrates with major real-estate CRMs
- Paid only; setup fee on some tiers
- Priced by lead volume
- Multi-month minimum commitment
When to pick which
Both cover CRM automation and Outbound prospecting.
Pick Lofty if you need Lead enrichment.
- Lead enrichment (secondary capability)
Pick Structurely if you need Voice agent and Calendar scheduling.
- Voice agent (primary capability)
- Calendar scheduling (primary capability)
Lofty leans on CRM automation and Outbound prospecting as a headline capability; Structurely treats them as secondary.
- CRM automation (primary capability)
- Outbound prospecting (primary capability)
They also differ on:
- Platforms
- Web, iOS, Android · Web